TITLE SPONSOR
RADIO INK & PODCAST BUSINESS JOURNAL & SALEM PODCASTING NETWORK PRESENT
A 3-DAY VIRTUAL EVENT • JULY 13 - 15 • 11AM - 2PM ET
HOSTED BY RADIO INK & PODCAST BUSINESS JOURNAL EDITOR ED RYAN

How to Generate Millions For Your Podcasts, Including Strategies That
Do Not Include Selling Advertising

Top Experts Reveal Secret Strategies
That Any Podcaster Can Implement

Do you want to make or improve your podcasting income?
Are you struggling with how to make money?
Are your metrics too small to get the attention of advertisers?
Do you want to grow your audience?
There’s been a lot of focus on podcasting by the giant companies, and on how they leverage their huge audiences for income.

But what about the rest of us? The ones who don’t have mega companies or national advertisers behind us?

Discover dozens of strategies from podcasters who are generating significant income for their podcasts — and it’s not all about selling advertising.

Find out how podcasters are monetizing their podcasts with advertising — without being tied to the major agencies or broadcast firms.

If investing a little of your time would result in bringing you the income you desire, would you do it?

By investing three days of your time, you’ll discover dozens of working ideas you can implement to generate income for your podcast, even if you’re a small organization or a one-person shop.

You’ll receive the best strategies for building an audience, building loyalty, and making money from these loyal customers.

Discover what’s actually working, not theory. Secrets you’ll not easily find on your own. Including how to make money from small audiences — giant audiences not required.

After three days you’ll have a strong revenue-generating strategy you can implement for your podcast. We’ll tap top experts who will share their money-making secrets, along with their challenges and how they overcame them.

These are people who are making REAL money podcasting. Not just advertising income, but income in many other forms. In fact, some are getting no ad income and happily collecting big checks. Learn how it’s done.

By discovering these strategies you can eliminate your struggles and start to see the income you desire, opening the door to financial growth.

Created by the experts at Podcast Business Journal, Radio Ink, and Radio & Television Business Report, with a combined 65+ years as respected industry leaders who have a legendary focus on generating income. This conference will feature discussions with real people making real money and be hosted by Radio Ink Editor-in-Chief Ed Ryan.

100% Money-Making Success Money-Back Guarantee

We’re so convinced you’ll get exactly what you need out of this three-day event to bring you success, we will refund 100% of your money if you don’t feel that by the end of the first day, this event has been worth your investment. Simply let us know by the end of day one, and we’ll send you on your way with a full refund.
DAY 1: CRITICAL PODCASTING BASICS
Just starting? Want to know where to start? It’s hard to make money unless your podcast is up and running. This event will cover basics like hosting, equipment, editing, artwork, how to launch, how to build audiences, how to get SEO and more. You can invest in basics day only, or the full three days.
DAYS 2 & 3: SHOWING YOU THE MONEY
Rapid-fire sessions and interviews with successful money-making podcasters, how they built their success and how they are generating income from ads and from listeners, how they launch paid programming, and how they generate income from their audience list. 
Making money is rarely accidental. Having a solid strategy with specific tactics will get your income to soar in less time. Find out how. Register today before the price increases!

The Podfather

Keynote Speaker: Adam Curry

The Wrestling Revenue Champion

Conrad Thompson has turned his love for professional wrestling into a lucrative business. And on July 13 at our virtual podcasting conference, “How to Make Real Money Podcasting,” Thompson is going to share every detail about how he hit pay dirt and became the number one go-to guy for professional wrestlers to tell their story.

Radio Ink and The Podcast Business Journal Are Taking You to Podcasting School

The first person anyone who is serious about making money podcasting calls is Podcasting Hall of Famer Dave Jackson. Dave Jackson created The School of Podcasting. Dave began podcasting in 2005, and his weekly
School of Podcasting show now has over 2.8 million downloads.

How a Former Radio Host Is Building a Podcasting Empire

Drew Lane is living proof that if you develop a radio audience, if you're willing to invest in yourself, and if you work hard, YOU CAN MAKE REAL MONEY PODCASTING.

She Quit Her TV News Job to Become a Podcaster

Meet Erica Mandy. Today Erica is running a multiple six-figure podcast business and taking home more money than she made working for the CBS affiliate in Los Angeles. And she is also now one of the most successful podcasters in the space.

AGENDA

Presented by:
All agenda items are listed in Eastern Time (ET)

 Tuesday, July 13, 2021

Presented by:
THE BASICS
Day one will be your podcasting checklist. We’ve assembled a roster of superstars from the podcasting space. These are veteran podcasters who’ve been succeeding in the medium before it was even a blip on everyone else’s radar.
11:00 - 11:05 am ET • WELCOME
11:05 - 11:30 am ET • HOSTING
How to choose the right hosting company with Libsyn Vice President of Podcaster Relations Rob Walch and Blubrry CEO Todd Cochrane.
11:30 - 11:35 am ET • TBA
11:35 - 12:10 pm ET • EDITING
Do you need to edit your show? That’s a great question. If you do, how do you do it quickly (to save time and money) and professionally (so your show sounds great)? Steve Stewart, from the Podcast Editors Club, which has nearly 7,000 members, is the editing guru in the podcasting industry. He’ll teach you everything you need to know about editing your show.
12:10 - 12:15 pm ET • TBA
12:15 - 1:10 pm ET • EQUIPMENT
Sound quality is key. Listeners will no longer put up with podcasts that sound like they are being produced from a closet. Podcast Audio Lab CEO Marcus dePaula helps you find the best equipment to fit your budget.
1:10 - 1:15 pm ET • TBA
1:15 - 1:50 pm ET • IT'S TIME TO GO TO PODCASTING SCHOOL
How to pull the trigger and launch. Where to launch. How to increase your listener base. Artwork that kills. Everything you need to know to make your show a success and put you in a position to generate revenue. Podcasting Hall of Famer and School of Podcasting CEO Dave Jackson will take you to podcasting school, so get your No. 2 pencil ready.
1:55 - 2:00 pm ET • TBA
2:00 - 2:30 pm ET • DO YOU NEED A NETWORK?
We know iHeartMedia, Cumulus (Westwood One), Entercom, and other major broadcasters are succeeding at podcasting because they have scale. In this half hour we explore whether you really need a network to succeed, and how you get one off the ground.


Traci DeForge, CEO, Produce Your Podcast

Sheletta Brundidge, Emmy award-winning comedian and broadcaster; Saturday morning host, WCCO/Minneapolis.
2:30 - 3:00 pm ET • CONRAD THOMPSON

 Wednesday, July 14, 2021

Presented by:
MEET THE MONEYMAKERS
Over the next two days we will introduce you to a full slate of podcasters who are making money. They’ll tell you how they did it and reveal their secrets so you can put those secrets into action immediately.
11:00 - 11:05 am ET • WELCOME
11:05 - 11:30 am ET • ERICA MANDY
Erica Mandy left her job as a TV reporter to launch daily news podcast The Newsworthy. She now makes a great living as a podcaster producing news her way.
11:30 - 11:35 am ET • TBA
11:35 - 12:10 pm ET • HOW A RADIO CEO IS MAKING MONEY
The CEO: Nick Martin - Big River Broadcasting
Nick Martin has created podcasting ideas that make it worth his team's time to work on. Why? Because they generate revenue, producing the podcasts does not cost Big River a lot of money... and the final products serve the community, just like the Big River radio stations do. Nick will share his secrets.

The Host: Phil Cianciola - Philcast
Did you know “The Biggest Name in Milwaukee Radio” has been podcasting since before podcasting was cool? The PhilCast Podcast was born in the fall of 2009 after Phil spent 14 years in the afternoon-drive time slot on the air at heritage station Newsradio 620 WTMJ in Milwaukee. The PhilCast podcast is a daily radio talk show without the radio station, where long-time radio host and journalist Phil Cianciola ‘makes the biggest deal out of the littlest things’ while telling everyday life stories five days a week.
12:10 - 12:15 pm ET • TBA
12:20 - 1:15 pm ET • DREW LANE
After being kicked to the curb by the radio industry, the former WRIF/Detroit superstar not only launched a successful local podcast, The Drew & Mike Show, he now has a successful network of local hosts, He’ll tell us how he’s taking local ad dollars to his basement studios to pay them and himself.
1:15 - 1:45 pm ET • TOM BARNARD
Yes, this Marconi Award winner and National Radio Hall of Famer is still on the air at KQRS in Minneapolis. He also hosts a successful and money-making podcast with his family called The Family. Find out how he juggles it all in our interview with Tom.
1:45 - 2:15 pm ET • JENNIFER HEMPHILL
Jennifer has been featured in publications such as Forbes, U.S. News and World Report, Oprah Magazine, Good Company Magazine and Grow (Acorns + CNBC), and Yahoo Finance. Our interview will explore how she is making money as the host of the popular podcast Dinero Matters
2:30 - 3:00 pm ET • KEYNOTE: ADAM CURRY

 Thursday, July 15, 2021

Presented by:
MEET THE MONEYMAKERS
11:00 - 11:05 am ET • WELCOME
11:05 - 11:30 am ET • GARY SPURGEON
This former Radio One executive is using his lifetime of audio experience to make money launching podcast studios.
11:30 - 11:35 am ET • TBA
11:35 - 12:10 pm ET • DAVID PLOTZ
David has taken the local radio model and turned into a series of daily local podcasts, launching first in Chicago and Denver with more cities coming. 
12:10 - 12:15 pm ET • TBA
12:20 - 1:15 pm ET • JEFF & CALLIE DAULER
After Jeff was dispatched from his Atlanta radio industry job in 2019, along with his wife, Callie, they launched The Upside, a daily talk show covering pop culture, current events, and real-life ups and downs. It’s all centered on being positive and finding the upside of every situation. The show launched on August 8, 2019, and in less than 24 hours landed on Apple Podcast’s top 10 shows. 
1:15 - 1:45 pm ET • STEVE DAHL
Chicago radio legend turned podcaster, who owns and operates the Steve Dahl Network, a subscription-based podcasting network, shares how he used his radio background to create a successful podcast business.
1:45 - 2:15 pm ET • PATREON CHAMPIONS
True Crime Obsessed is the number one ranked podcast on Patreon making hosts Gillian Pensavalle and Patrick Hinds among the highest paid podcast hosts in the space. With over 45,000 monthly Patreon followers there is no doubt they are making hundreds of thousands of dollars every month from their show. We will find out exactly how they did it.
2:15 - 2:45 pm ET • TBA
2:45 - 2:50 pm ET • CLOSING REMARKS

SPEAKERS

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PRICING

BASICS DAY (JuLY 13)
$
99
Single-day Ticket
  • Day 1 — The Basics: hosting, equipment, editing, artwork, how to launch, where to launch, SEO for your show, and much more.
FULL EVENT (JuLY 13 - 15)
$
249
3-Day Ticket

🌟 BEST VALUE 🌟
  • Day 1 plus...
  • Day 2 & 3 — The Money: rapid-fire interviews with successful money-making podcasters.

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